Xbox is a sixth generation era video game console produced by Microsoft.
In February of 2003, planning for the Xenon software platform began, and was headed by Microsoft VP J Allard.
The promotional campaign for Xbox 360 began on March 14, 2005, with the opening of an alternate reality game called OurColony.
Microsoft's retail strategy involves two different configurations of the Xbox 360: the Xbox 360 SKU, frequently referred to as the Xbox 360 Premium Package and an Xbox 360 Core System SKU.
At launch, the Xbox 360 was priced at US$399 and the Core System was priced at US$299.
Since Microsoft owns the intellectual property rights to the hardware used in the Xbox 360, they can easily switch to new fabrication processes or change suppliers in the future to reduce costs.
The console features 512 MB of 700 megahertz GDDR3 RAM on a 128-bit bus.
Up to four controllers are supported by the Xbox 360, in the wireless form. However, there is a maximum of three wired controllers, as the Xbox 360 only has 3 USB slots.
The Xbox 360 controller is significantly different from the original Xbox controllers, the Duke and the S models. The black and white buttons have been replaced by bumper buttons, which are on the shoulder of the controller, right before the triggers. It is noticeably smoother, has a white-gray theme, and is very small and ergonomically built.