Xbox is the predecessor to Microsoft's Xbox 360 console.
The Xbox 360 was the first home console to be released in the seventh generation of game consoles and competes against Sony's PlayStation 3 and Nintendo's Wii.
Businessweek magazine compiled a report that estimates the total cost of components in the Xbox 360 premium bundle at US$525 at launch,[16] sans manufacturing costs, meaning that Microsoft initially lost money on every Xbox 360 system sold.
Microsoft is predicting that with the Xbox 360, a greater market share, yearly revenue through their Xbox Live service, and falling hardware costs will eventually make system sales profitable.
E3 2006 was the first large-scale show after the console's launch and there, the first trailer for Halo 3, the third game in the flagship Xbox series of shooters, was premiered. Fable 2, a sequel to the Xbox's best-selling RPG, was also shown, along with Alan Wake, Mass Effect and Too Human. Bill Gates spoke of plans to integrate several Microsoft services into one entity with Live Anywhere.
